This November, every class you turn up to at The Stronghold earns you £10 back. Here’s why we flipped the gym deal, and how it works.
Here’s something most gyms would rather you didn’t think about: their favourite customer is the one who pays every month and never comes in.
You know the pattern. A burst of motivation, a membership, a couple of good weeks. Then work gets busy, the evenings get dark, and the direct debit quietly carries on without you. Nobody calls. Nobody notices. For a lot of gyms, that’s a good month.
We’ve never liked that deal. At The Stronghold, we only do well when you do: when you turn up, get stronger, and stay. So this November we’ve turned the usual gym deal upside down.
The more you turn up, the less you pay. We’re going to pay you to train.
How Get Paid To Train works
It’s simple. You pay £120 up front for 30 days of unlimited classes. Every class you attend earns you £10 back, as credit towards your next month’s membership, up to £120.
| Classes in your 30 days | Credit you earn | What the trial effectively costs |
|---|---|---|
| 4 (once a week) | £40 | £80 |
| 8 (twice a week) | £80 | £40 |
| 12 (three a week) | £120 | £0 |
Three classes a week for four weeks. That’s all it takes for your trial to pay for itself.
And the credit doesn’t disappear. After 30 days, your pass moves onto our 20 Classes per month membership (£125 a month), and your credit comes straight off it. Earn the full £120 and that first month costs just £5. You’ve built the habit, you’ve seen the difference, and two months of training have cost you £125 in total.
What your 30 days look like
No two people start in the same place, but here’s how a typical first month goes for people who join us.
Week 1: Find your feet. Start with Fundamentals or a Functional Fitness class. Your coach learns your name, shows you the movements, and scales everything to where you are today. Nobody is thrown in at the deep end. Credit so far: up to £30.
Week 2: Find your rhythm. You know the warm-up, you recognise faces, and the 6am or 6pm slot starts to feel like yours. Try a Conditioning session or Barbell Club. Up to £60.
Week 3: Feel the difference. Lifts feel smoother, you recover faster, and someone in class starts saving you a spot. Up to £90.
Week 4: Make it a habit. Twelve classes in, turning up is just what you do. Your trial has paid for itself. £120.
Pick your classes
Your trial gives you unlimited classes. Here’s what’s on the timetable:
- Fundamentals: for beginners, and anyone returning after time off, injury or having a baby.
- Functional Fitness: our most popular class. Strength or skill work, then a conditioning finisher.
- Conditioning: a full session built to boost your fitness, from sprints to longer efforts.
- Barbell Club: a full hour of Olympic weightlifting with a focus on technique.
- Gymnastics: bodyweight and strength skills, from your first pull-up upwards.
- Masters: for members over 65 building strength, longevity and function.
- Bootcamps: fun, team-based weekend sessions for every level.
And three new classes join the timetable this month: Babies and Barbells, so parents can train with their little one beside them; Perform, for speed, power and agility; and Calisthenics, for pull-ups, handstands and muscle-ups.
Why we’re doing this
Because turning up is the hardest part, and it’s the part that changes everything.
Since 2020, we’ve run more than 3,500 classes for 130+ members, with over 150 years of coaching experience between our team. In all that time, the people who got results weren’t the ones with the best genetics or the fanciest kit. They were the ones who kept showing up, week after week, with people around them who noticed when they didn’t.
That’s what a community gym is for. Coaches who know your name. Sessions scaled for every body, from teenagers to members over 65. A room full of people who’ll cheer your first pull-up like it’s an Olympic final.
“An extremely welcoming environment with very professional, attentive coaching in a small group set-up. A great mix of challenge, fun and varied workouts while lifting safely with proper technique.”
Ali P., verified Google review
Get Paid To Train is our way of helping you build that habit from day one, and putting our money where our mouth is.
Join at the best time of year
November is when most people give up until January. At The Stronghold, it’s one of the busiest, most fun months of the year, and there’s plenty to get involved in.
- Hold Strong November: our members’ challenge. 12 sessions in four weeks, check-ins with your coach, and prizes for everyone who finishes. The gym is buzzing with people building the same habit you are.
- Throwdown 10.0, Saturday 21 November: our in-house competition in mixed-sex pairs, with a live DJ, barista coffee, a food truck and prizes. Come and cheer, or ask us about entering.
- Movember: our team is raising money for men’s health all month, finishing with Pump & Pizza on Friday 27 November.
- Christmas Social, Saturday 5 December: a Christmassy bootcamp at 8:30am, then the social at Mad Dog Brewery Co. from 6:30pm.
Start your trial now and you’ll go into December fitter, stronger, and with a gym full of new friends, instead of a New Year’s resolution.
Your questions, answered
Is the £10 actual cash? No. It’s credit towards your next month’s membership, up to a maximum of £120.
Do I need to be fit already? Not at all. Every class is coached and scaled to you, and Fundamentals is built for beginners.
How many classes can I do? As many as you like for 30 days. Credit is earned on every class you attend, up to £120.
What if I can only come once or twice a week? That’s fine. You still get 30 days of unlimited coached classes, and every class still earns credit.
What happens after 30 days? Your pass moves onto our 20 Classes per month membership (£125 a month) automatically, and your credit comes off your first month of it. Want a different plan? Talk to a coach before your 30 days are up.
Where are you, and can I park? Unit 5, Malmesbury Road, Cheltenham, GL51 9PL. There’s free parking, changing rooms and showers. Children and dogs are welcome too.
When does the offer end? [END DATE]. Don’t leave it until January.
Ready to get paid to train?
[Start your Get Paid To Train trial →] or send us a message on Instagram with the word PAID and a coach will get you started.
Terms: £120 for 30 days of unlimited classes. £10 credit for every class attended, applied to your next month’s membership, up to a maximum of £120. When the 30 days end, your pass renews automatically as a 20 Classes per month membership at £125 a month.
